Going Beyond the Likes: Leveraging Social Media Campaigns to Empower Communities

How Social Media Campaigns Drive Community Empowerment

Social media is everywhere. It’s how we stay connected, how we learn about the world, and for many organizations, how we engage with our audience. But in the rush to get more likes, shares, and followers, it’s easy to lose sight of what really matters: real connection, real conversations, and real impact.  If organizations want […]
7 min read
Shaunna Newton, CMRignite’s Senior Manager of Research & Strategy, featured on New Podcast HOPA Now

CMRignite Leader Appears on HOPA Now Podcast

We’re proud to support our client HOPA as they launch their official podcast, HOPA Now! Join hosts Benjamin Andrick, PharmD, BCOP and Content Strategist Matt Mueller as they interview guests in the Hem/Onc pharmacy world to provide insight into the topics that Hematology/Oncology pharmacists and cancer patients are talking about. In the first episode, they’re […]
1 min read
Top 10 Ways to Maximize Your Paid Advertising Budget in 2025 

Top 10 Ways to Maximize Your Paid Advertising Budget in 2025 

In the fast-paced world of paid media advertising, where competition for consumer attention is fiercer than ever, getting the best return on your ad spend is crucial. Every dollar counts and organizations are looking for ways to ensure their paid advertising campaigns are not only effective, but also cost-efficient.   Below are ten proven strategies to […]
6 min read
Cause Marketing Agency CMRignite Offers Full-Service Digital Capabilities with the Launch of its In-house Proprietary Demand-Side Platform (DSP)

CMRignite Launches In-House DSP for Full-Service Digital Marketing

Washington, D.C. – January 23, 2025 – CMRignite, one of the nation’s leading cause marketing agencies, today announced the launch of its in-house Demand-Side Platform (DSP), empowering the agency to execute and manage digital campaigns directly. This proprietary DSP integrates cutting-edge technology and omnichannel capabilities with next-generation AI-powered automation, to ensure advertisers reach their exact […]
2 min read
HOPA and CMRignite Launch “Time to Talk Diversity in Clinical Trials” Campaign

HOPA and CMRignite Launch “Time to Talk Diversity in Clinical Trials” Campaign

Milwaukee, WI — Nov 4, 2024 – The Hematology/Oncology Pharmacy Association (HOPA) and CMRignite have collaborated on “Time to Talk Diversity in Clinical Trials,” a campaign to address the critical need for increased diversity in cancer clinical research and ensure that all patient populations are adequately represented. As recently as 2020, 75% of clinical trial participants […]
3 min read
Legacy of Leadership

Legacy of Leadership

How CMRignite is Shaping the Future of Multicultural Communications (Capitol Communicator) August 26, 2024 For nearly three decades, Jacque Moore has been a trailblazer in the marketing world, transforming her vision into the nation’s largest Black-owned cause marketing agency, CMRignite. As we celebrate National Black Business Month, CMRignite’s story embodies the values of entrepreneurship and leadership within Black-owned […]
3 min read
Legacy of Leadership: How CMRignite is Shaping the Future of Multicultural Communications

CMRignite: A Legacy of Leadership in Multicultural Communications

(Heart & SouI) September 6, 2024 For nearly three decades, Jacque Moore has been a trailblazer in the marketing world, transforming her vision into the nation’s largest Black-owned cause marketing agency, CMRignite. As we celebrate National Black Business Month, CMRignite’s story embodies the values of entrepreneurship and leadership within Black-owned businesses and beyond. Moore’s entrepreneurial journey from […]
3 min read
CMRignite Earns 2024 Great Place To Work Certification™ 

CMRignite Earns 2024 Great Place To Work Certification™ 

(MILWAUKEE, WI) May 6, 2024 CMRignite, the nation’s largest Black-owned social impact agency, is proud to announce it has been Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at CMRignite. This year, 80% of employees said it’s a great place To Work, which […]
4 min read
CMRignite Earns Platinum and Gold Honors at MarCom Awards

CMRignite Earns Platinum and Gold Honors at MarCom Awards

(MILWAUKEE, WI) December 12, 2023 CMRignite, the nation’s largest minority-owned behavior change and social impact agency, has earned platinum and gold honors from the MarCom Awards, one of the largest and most respected competitions in the marketing and communications industry. Administered by the Association of Marketing and Communication Professionals, the MarCom Awards honors excellence in marketing […]
2 min read