Insights & Highlights

CMRignite Expands Footprint with New Charlotte Office

CMRignite Expands Footprint with New Charlotte Office

Charlotte, N.C. [December 11, 2025] – CMRignite, a nationally recognized behavior change marketing agency, announced today the opening of its new office in Charlotte, North Carolina. This strategic expansion underscores the agency’s commitment to continued growth as it strengthens its presence across the Southeast with a focus on opportunities within the local government and private […]
3 min read
Compassion & Action: 5 Practical Tips to Help Healthcare Professionals Talk to Patients About Opioid Misuse

5 Tips for Discussing Opioid Misuse with Patients

Even for the most experienced health care professionals, starting a conversation about opioid misuse can feel like walking a tightrope. While stigma, legal concerns, and clinical uncertainty are well-known barriers, other factors like fear of damaging trust, time constraints, or simply not knowing how to begin can make these conversations even more difficult. But they […]
3 min read
Designing Health Campaigns That Resonate

Designing Health Campaigns That Resonate

National Public Health Week is a good time to take a step back and think about how we communicate about health—and who we’re really reaching. Audiences vary widely in culture, language, geography, age, background, and lived experience—and those differences shape how they receive and act to health information. That’s why meaningful health messaging doesn’t speak […]
6 min read
Newly Formed National Alliance Aims to Help Cities and States Combat Opioid Crisis and Improve Public Health Outcomes 

New National Alliance Takes Aim at the Opioid Crisis

CMRignite Launches Opioid Use & Recovery Alliance to Educate and Empower Communities in Need Milwaukee, Wis. (May 21, 2025) – In a timely effort to address the nation’s opioid epidemic, CMRignite, one of the nation’s leading cause marketing agencies, has launched a new national recovery alliance composed of trusted messengers, health experts and individuals with […]
4 min read
CMRignite Earns Top Creative Honors in Hermes Awards Competition

CMRignite Earns Top Honors in Hermes Awards

Agency’s Award-winning Health Campaigns Highlight Creative Excellence   Milwaukee, Wis. (May 19, 2025) – CMRignite, one of the nation’s leading cause marketing agencies, has once again been recognized by the Hermes Creative Awards, earning multiple accolades for its innovative health campaigns.  This year, CMRignite earned a prestigious Platinum Award for the Children’s Wisconsin Primary Care campaign […]
3 min read
Celebrating Bold Leadership: David Bowles’ Vision for Impact

Celebrating Bold Leadership: David Bowles’ Vision for Impact

At CMRignite, we believe that purpose-driven work begins with bold leadership and an unwavering commitment to impact. That’s why we’re honored to celebrate our president, David Bowles, who was recently recognized as a Young Professional Mastermind at Milwaukee’s UNCF Mayor’s Masked Ball. This recognition is more than a personal achievement — it reflects a broader legacy that […]
2 min read
Website Redesign Reimagined: A Blueprint for Successful Website Transformation  

The Blueprint for a Successful Website Redesign

Let’s be honest: the words “website redesign” can make even the most experienced teams feel nervous because rebuilding a website can seem like such an overwhelming and complex task.  With so much at stake, it’s no surprise that many feel daunted by the process. Leadership needs to craft strategy and analysis. Web architects must propose solutions […]
8 min read
Going Beyond the Likes: Leveraging Social Media Campaigns to Empower Communities

How Social Media Campaigns Drive Community Empowerment

Social media is everywhere. It’s how we stay connected, how we learn about the world, and for many organizations, how we engage with our audience. But in the rush to get more likes, shares, and followers, it’s easy to lose sight of what really matters: real connection, real conversations, and real impact.  If organizations want […]
7 min read
Shaunna Newton, CMRignite’s Senior Manager of Research & Strategy, featured on New Podcast HOPA Now

CMRignite Leader Appears on HOPA Now Podcast

We’re proud to support our client HOPA as they launch their official podcast, HOPA Now! Join hosts Benjamin Andrick, PharmD, BCOP and Content Strategist Matt Mueller as they interview guests in the Hem/Onc pharmacy world to provide insight into the topics that Hematology/Oncology pharmacists and cancer patients are talking about. In the first episode, they’re […]
1 min read